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![linkedin logo](https://secureservercdn.net/45.40.148.234/4bg.2e7.myftpupload.com/wp-content/uploads/2021/03/indeed.png?time=1631135579")
![](https://secureservercdn.net/45.40.148.234/4bg.2e7.myftpupload.com/wp-content/uploads/2021/07/side_bar_yelp_icon.png?time=1631135579"){kind=icon}
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Choosing the right product can be tricky. A study conducted by the Advertising Specialty Institute (ASI) found that the average household in the U.S. owns close to 30 promotional products. This effectively means that out of 120 million households in America, there are over three billion promotional items being employed. The sad fact is that most of these items are tucked away in drawers and not getting lasting impressions.
What can we learn from this?
It’s important to source QUALITY promotional items that people will use more than once!